Primora/.impeccable.md

Primora Design Context

Users

• Solo developers and small teams (2-10 people)
• Technical users who want managed database experience without vendor lock-in
• Self-hosters who value control and ownership
• Job: Easy database access, simple self-hosted managed alternative to native Postgres

Brand Personality

• Powerful yet affordable (premium feel, accessible pricing)
• Minimal — no bloat, only what you need
• Self-hosted — sense of ownership and control
• Clean, simple, nice to look at
• Developer-first but approachable

Aesthetic Direction

• Visual tone: Refined developer tool — think Linear, Appwrite, Vercel
• References: Appwrite (layout inspiration), Supabase (clean data UI), Neon (modern simplicity)
• Anti-references: Overly corporate dashboards, cluttered admin panels, "enterprise software" bloat
• Theme: Primarily dark mode with light mode support
• Feel: Like a precision tool — every pixel intentional, every interaction snappy

Design Principles

1. Information density without clutter — show what matters, hide the rest
2. Predictable patterns — developers live in keyboard shortcuts and muscle memory
3. Progressive disclosure — simple by default, powerful when needed
4. Performance is aesthetic — fast interactions feel premium
5. Self-hosted soul — emphasize control, local-first feel, no cloud ambiguity

Technical Constraints

• SolidJS + TypeScript
• Tailwind CSS
• Must work self-hosted (no external dependencies for core UI)
• Responsive down to tablet (developers rarely use mobile for admin)